Top 10 Fun Custom Merch Ideas for a Hotel Grand Opening

Updated: 3 days ago

A hotel grand opening is a special occasion that demands an unforgettable experience for your guests, and what better way to enhance the celebration than with creative, custom-branded merchandise? From functional items to fun keepsakes, custom merch not only gives your guests a tangible memory of the event but also boosts brand recognition. Here are the top 10 exciting and memorable custom merchandise ideas for your hotel grand opening!

Creative Strategies for a Memorable Hotel Grand Opening

1. Custom-Branded Robes

Luxurious robes are synonymous with hotel comfort, and they can make your guests feel pampered from the moment they arrive. Branded with the hotel’s logo and in the hotel's signature color scheme, a high-quality robe is a practical yet indulgent gift. Guests can use them during their stay or bring them home as a reminder of the hotel’s hospitality.

Fun Idea: To elevate the experience, you can have a “Robe and Relax” themed event where guests enjoy spa services and then take home their branded robe.

2. Personalized Luggage Tags

Give your guests a gift that they’ll actually use on their future travels: custom luggage tags. These can be stylishly branded with your hotel's logo and made in various materials like leather, plastic, or metal. Luggage tags are a fun way to show off the brand, especially as guests continue to travel with your logo wherever they go - Selecting the Right Custom Branded Luggage Tags

Fun Idea: Provide a range of pre-designed luggage tags, featuring travel-themed icons or destination-inspired designs, so guests can choose the one that best suits their personality or travel style.

3. Custom Scented Candles

Add a sensory experience to your hotel’s branding by giving guests custom-scented candles. Choose a signature scent that represents the vibe of your hotel—whether it's coastal, urban, or countryside. When guests light the candle at home, they’ll be transported back to their memorable stay.

Fun Idea: Set up a candle-making station where guests can pour their own candles in branded tins or jars, choosing from scents that reflect different aspects of the hotel.

4. Branded Reusable Water Bottles

Sustainability is on everyone’s mind, so offering custom reusable water bottles is both practical and eco-friendly. Whether it's stainless steel, glass, or BPA-free plastic, these bottles can be branded with the hotel logo and slogan.

Fun Idea: Have hydration stations around the venue where guests can fill their bottles with fruit-infused water. Include a mix of local flavors, like citrus or herbs, to give them a unique taste experience.

5. Custom Beach Towels

If your hotel has a pool or is located near a beach, branded beach towels are a perfect gift. High-quality towels with bold, colorful designs featuring the hotel’s logo will make guests excited to use them while lounging by the water - The Ultimate Guide to Custom Imprinted Beach Towels: Make a Splash with Personalized Designs

Fun Idea: Plan a poolside photoshoot with guests and their custom towels, creating an Instagrammable moment that also promotes your brand.

6. Logo-Embroidered Hats

Branded hats, whether they are caps, visors, or bucket hats, are versatile giveaways that guests will appreciate. Not only are they practical for sightseeing or relaxing in the sun, but they also serve as mobile advertisements for your hotel - Selecting a Promotional Cap/Hat

Fun Idea: Set up a hat customization station where guests can choose their favorite hat style and have fun patches or pins added, making their hats uniquely theirs.

7. Signature Cocktail Kits

If your hotel prides itself on a top-tier bar or restaurant, send guests home with a DIY cocktail kit. Include mini bottles of spirits, mixers, and a recipe card for your hotel’s signature cocktail. Branded glassware and bar tools like shakers or stirrers can round out the kit.

Fun Idea: Host a cocktail-making class during the grand opening, and give guests the kit as a takeaway to try at home.

8. Branded Keychains

Keychains may seem like a standard giveaway, but with a touch of creativity, they can become a fun and memorable keepsake. Opt for unique designs that reflect the hotel’s aesthetic, such as a mini key, room number, or a small hotel building replica.

Fun Idea: Offer a variety of fun shapes, like surfboards for beach hotels or mini skylines for city hotels, and allow guests to choose which one best represents their stay.

9. Custom Notebooks and Pens

For the business-minded traveler or anyone who loves to jot down ideas, custom notebooks and pens are classic yet practical items. Brand the cover of the notebook with the hotel’s logo and incorporate local designs to make it special. Pens can also be personalized, adding another useful item to the set.

Fun Idea: Set up a writing station with prompts that encourage guests to write about their experience or jot down thoughts for a future trip.

10. Branded Sleep Masks

Enhance your guests’ relaxation with custom-branded sleep masks. Choose high-quality fabrics like silk or satin and have them embroidered with your hotel’s logo. These masks are perfect for guests to use during their stay and take home for future travels.

Fun Idea: Offer sleep masks in various colors or patterns, and have a “Goodnight Package” that includes a mask, calming tea, and a lavender sachet to give guests the full relaxation experience.

Bonus Idea: Custom Room Keys as Collectibles

While room keys are typically returned at check-out, consider giving guests custom-designed keys as a keepsake. These can be themed around the hotel’s history, local landmarks, or even artwork created by local artists.

Fun Idea: Run a contest where guests who collect all designs (across stays or grand opening events) can win a special prize, encouraging repeat visits!

Conclusion

The right custom merchandise can elevate your hotel grand opening from just another event to an unforgettable experience. By offering items that are fun, practical, and reflective of your hotel's brand and location, you create a lasting impression that guests will take with them wherever they go. These thoughtful giveaways also serve as long-term marketing tools, promoting your hotel every time your guests use them.

Ask An Expert/Request a Quote

With so many options available, choosing the right branded promotional item can be overwhelming. Since 2016, we, at Florida Custom Merch, have helped numerous businesses achieve success through the use of custom branded promotional merchandise. Hiring an expert can help you select the perfect item, save time and money, and, most importantly, maximize your results - more here!

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